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Pond-Deshpande Centre at UNB

Beyond Featured in the "Horizons Verts" Initiative

Sustainability is no longer just a goal — it is a powerful competitive advantage.

Beyond Sustainable Tech is proud to be featured in Horizons Verts (Green Horizons), a specialized initiative produced by the Pond-Deshpande Centre at the University of New Brunswick (UNB), in partnership with Durabilité et PME. This series highlights forward-thinking small and medium-sized enterprises that are shifting from traditional operational models toward a data-driven, regenerative economy.

In this official feature, Founder Alain Bélanger shares how Beyond integrates patented biochar technology to solve heavy industrial challenges. Sustainability isn't a cost or a box to check; it is a fundamental strategy to capture new markets, reduce waste, and build long-term business resilience.

What this initiative uncovers:

  • Competitive Advantage: Real-world proof that carbon-negative solutions drive profitability and industrial efficiency.

  • Ecosystem Collaboration: Highlighting our regional partnerships, such as working alongside local suppliers like TTL Organics to develop advanced agricultural substrates.

  • Sovereign & Regional Impact: Demonstrating how Atlantic Canadian SMEs are successfully spearheading clean technology innovations ready for global deployment.

This is not a trend. It’s a turning point for how modern businesses scale with purpose. The future won’t wait — and through Horizons Verts, Beyond is showing the way forward.

Watch the video : https://www.youtube.com/watch?v=C_2Phr5C19Q

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June 10

PAC Global Disruptors Summit 2025